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Wednesday, April 2, 2008

South Lake Tahoe wayfinding project is given direction

Test sign going to be installed as part of wayfinding project

The signage example designates where certain destinations are in town.
The signage example designates where certain destinations are in town.ENLARGE
The signage example designates where certain destinations are in town.
Signs scattered about Highway 89 show the diverse and inconsistent range of signs currently used by the city. Dan Thrift / Tahoe Daily Tribune
Signs scattered about Highway 89 show the diverse and inconsistent range of signs currently used by the city. Dan Thrift / Tahoe Daily TribuneENLARGE
Signs scattered about Highway 89 show the diverse and inconsistent range of signs currently used by the city. Dan Thrift / Tahoe Daily Tribune

Visitors and community members may find their way around the South Shore more easily by the end of the summer.

An update on the wayfinding project was presented Tuesday to the South Lake Tahoe City Council by Nancy Kerry, public affairs director for the Lake Tahoe South Shore Chamber of Commerce.

The chamber is spearheading the project, which is designed to help people navigate urban areas.

"The hope is to find a way to designate different areas, so it's not just this long stretch of highway," Kerry said.

Kerry said the project will be tested by placing a trial sign at an intersection, possibly on Al Tahoe Boulevard.

A camera would be installed to record the effectiveness of the sign, and comments could be posted on the chamber Web site. A date for the test run has not yet been set.

Examples of signs were presented to council members to give them an idea of what the final product could look like, with colors representing different areas of town.

Councilwoman Kathay Lovell said the colors of the signs should represent the area. One option had green and purple on a sign, and she said green and blue would be more appropriate because they align well with city goals.

Lovell said the city's goal is to move toward greener practices.

The city is funding $88,000 of the project, and El Dorado County is funding $42,500. Kerry said she has applied for grants with Douglas County to continue the signage on the Nevada side.

Kerry said wayfinding is not a new concept, and communities such as Half Moon Bay and Monterey have a signage system.

Councilman Ted Long said South Lake Tahoe's situation is unusual. Most communities can use more creativity with signs because they don't have a state highway running through them.

Officials from the city, county, Tahoe Regional Planning Agency, Caltrans and other businesses have been involved in discussions of the project.
On the Web
For more information on the wayfinding project, go to <a href="http://www.tahoechamber.org/wayfinding.aspx" target="_blank">www.tahoechamber.org/wayfinding.aspx</a>.


On April 22, Kerry will drive around the city with Caltrans representatives and discuss what signs can be improved.

"We're taking a Tour de Tahoe," Kerry said.

Since area officials are working together on the project, Councilman Bill Crawford asked which organization would maintain the signs.

Kerry said that issue would be resolved before the signs are installed.

Another idea in the wayfinding program is to use signs to establish different neighborhoods, such as Bijou, Tahoe Valley and others.

This also would create a sense of community for residents, much like how other cities create neighborhood areas, such as San Francisco's Haight-Ashbury neighborhood and The Castro.




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