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June 25, 2012
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Graniterock CEO dies in apparent drowning incident in Lake Tahoe

BROCKWAY, Calif. — The CEO of a Northern California contracting company died in an apparent accidental drowning incident Sunday in Lake Tahoe, an official has confirmed.

According to Placer County Sheriff's Office Capt. Jeff Ausnow, the body of Graniterock CEO Bruce Woolpert, 61, was found floating in the lake offshore from the condominiums at Brockway Shores, near the Nevada/California state line on the North Shore, on Sunday afternoon.

“He may have fallen from the dinghy while mooring the boat,” Ausnow said. “There are no signs of foul play.”

Woolpert was reportedly last seen towing a dinghy with a boat out to his buoy. Law enforcement found the dinghy downshore, along with the paddles.

Keith Severson, public information officer for Graniterock, said Woolpert was alone at the time of the drowning. Word spread through to the family and to the executive board of the company, he said.

“I've heard people say he was a great industry leader,” Severson said. “He certainly had an interest in educational improvement and community improvement.”

Graniterock is a construction material supplier and heavy engineering contractor based in Watsonville, Calif. Woolpert was the third generation to lead the family-owned company, which was founded in 1900. Board member Mark Kaminski will serve as acting CEO.

“Mr. Woolpert has led Granite Rock Company through a period of systemic culture and business focus change, resulting in significant improvement in customer satisfaction, loyalty, and repeat purchase,” according to a biography from Graniterock. “He strengthened the Company's product quality leadership through the introduction of problem-solving methods.”

Woolpert leaves behind his wife, Rose Ann, and two children, Marianne and Arthur.

The incident is still under investigation.


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Tahoe Daily Tribune Updated Jun 26, 2012 03:29PM Published Jun 25, 2012 02:21PM Copyright 2012 Tahoe Daily Tribune. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.