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February 12, 2014
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Lake Tahoe SnowFest! 2014 to feature 56 events

TAHOE CITY, Calif. — Despite a lack of snow this winter, SnowFest! is on schedule to begin later this month.

In its 33rd year, the festival has 56 events planned throughout North Shore/Truckee from Feb. 28 to March 9, said Pam Pokorny, executive director of SnowFest! 2014.

“We have plenty to do for all ages and abilities,” she said. “There should be no need to be bored for 10 full days.”

New events this year, among others, include:

Zano’s Godfather Pizza Challenge: Contestants will try to eat and hold down a 12-inch Chicago deep-dish pizza weighing more than four pounds.

Tahoe Mountain Man Contest: Contestants will try to complete an obstacle course that includes activities such as putting on snow chains and shoveling while wearing ski boots.

Granlibakken’s Gone “Bonkers” Kids Ski Race: Children 5-12 will compete in a ski obstacle course.

Returning favorites include opening ceremonies at Squaw Valley, the Gar Woods Polar Bear Swim, the Great Ski Race and parades in Kings Beach and Tahoe City.

“SnowFest! is a part of the fabric of (Tahoe City),” said Steve Topol, owner of the Blue Agave. “… It’s a part of this area’s culture, not just Tahoe City, but Squaw Valley and North Lake Tahoe.”

Several events also are planned for Incline Village, including marquee concerts at the Crystal Bay Club and the Diamond Peak Uphill/Downhill Dash.

In the early 1980s, Bob Everson, then-marketing director at Alpine Meadows, came up with the idea for SnowFest! after noticing the area drew skiers in December, January and February, but not March, despite spring skiing.

SnowFest! has taken place every spring since 1982, with the intent to encourage tourism during the traditional shoulder season and get locals out to enjoy Tahoe’s winter.

“It’s really about showcasing our community as a whole,” Pokorny said.

To learn more about SnowFest! and its events, visit, www.tahoesnowfestival.com.


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Tahoe Daily Tribune Updated Feb 13, 2014 11:05AM Published Feb 12, 2014 02:58PM Copyright 2014 Tahoe Daily Tribune. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.