Tahoe Blue Vodka helps Keep Tahoe Blue with $5,000 matching gift | TahoeDailyTribune.com

Tahoe Blue Vodka helps Keep Tahoe Blue with $5,000 matching gift

A matching donation by Tahoe Blue Vodka helped raise matching funds that will assist with beach cleanup days.

The League to Save Lake Tahoe recently received a boozy boost on the fundraising front.

A $5,000 matching gift by Tahoe Blue Vodka fueled more than $10,000 in overall donations to aid the League's beach and community cleanups.

"We can't thank [Tahoe Blue Vodka CEO] Matt Levitt and Tahoe Blue Vodka enough for their continued support for our efforts to protect Lake Tahoe's shoreline," Darcie Goodman Collins, the League's executive director, said in a press release. "Our beach cleanups are a central part of our efforts to engage Tahoe's community, and this gift brought the community together to help provide the funds we need."

The $10,000 raised in total will support the League's beach cleanup efforts throughout the year, but especially the annual Keep Tahoe Red, White and Blue Beach Cleanups, according to the League.

On July 5 earlier this year, more than 320 residents and visitors gathered to clean 5.6 miles of Lake Tahoe beaches and trails. Altogether, they collected 1,676 pounds of litter in cooperation with land managers and local businesses, as the Tribune previously reported.

"Supporting the League's efforts on the beach cleanups is a great example of how our business has come full circle over the past few years," Levitt, who also is the founder of Tahoe Blue Vodka, said in the press release. "We're proud that we're able to make a meaningful impact on Tahoe preservation efforts, and sticking to our mantra of donating a portion of proceeds from each bottle sold to help preserve the Lake."

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"Tahoe Blue Vodka is leading by example with this financial support," Collins said. "We feel so fortunate to see the business community invest in the long-term health of the lake, and appreciate having partners like Matt and his team."

The donation from Tahoe Blue Vodka and from the many individuals who gave during the matching gift campaign enables the League to purchase additional equipment and supplies for cleanup volunteers.

To make a contribution to the League to Save Lake Tahoe, contact Erica Mirich, development director, at 530-541-5388 or erica@keeptahoeblue.org.

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