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April 22, 2014
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Business announcements for North Lake Tahoe and Truckee

TAHOE/TRUCKEE, Calif. — Content for briefs is selected from e-mail submissions to Community Editor Amy Edgett at aedgett@sierrasun.com.

One-Stop Business Center for professionals

Are you a professional who’s been laid off? Whether you’re interested in returning to school, learning a new industry, or relocating for a new opportunity, One-Stop Business and Career Center can connect you to a plan of action and results. Special funds are available.

The Truckee One-Stop Business & Career Center is positioned and funded to help professionals just like you. Contact Charlotte J. Hawley at 530-550-3015 or chawley@ncen.org.

‘How to Write a Blog that Stands Out’

Are you interested in learning the art of blogging to improve your business? Attend a free small business seminar, “How to Build a Blog That Stands Out,” on Thursday, May 8, 8-9:30 a.m. at the North Tahoe Event Center in Kings Beach. The seminar will be taught by Karen Terrey of Tangled Roots Writing and is sponsored by Charter Business and North Tahoe Business Association. Blogging offers a way to reach your audience with a message in your own voice that taps into your customers’ specific needs. Professional writing coach Karen Terrey will offer tips for writing a blog post that encourages readers to visit and return to your site. Get started and add depth to blog posts to increase your audience and learn in-bound linking to increase website traffic.

The workshop focuses on time-saving techniques for writing posts that strengthen the quality of a blog. Terrey will focus on community-building actions that promote a business’s blog while maximizing the benefits of the blog.

Prior to the workshop, spend time surfing blogs online. Write down the URL, what you like, (and what you don’t like) and consider these techniques when writing your own blog.

Blogger, Tumblr and Wordpress are top blog hosts. Visit www.bloggerbuster.com/2008/05/top-50-blogger-powered-blogs.html, http://wordpress.com/fresh, http://staff.tumblr.com/post/68878248136/introducing-tumblrs-2013-year-in-review.

Online pre-registration is required at Event Brite, visit www.northtahoebusiness.org for the link. The seminar includes complimentary continental breakfast for those who register before May 6. Arrive by 7:45 a.m. For more information about the seminars or about the NTBA call 530-546-9000.

Personal Branding via Social Media session

Business owners, employers, employees and hiring managers who need to join the LinkedIn and Twitter conversation are invited to attend “Build Your Professional Online Profile,” a session focused on personal branding via social media on Wednesday, May 21, 9 a.m.-noon at the Cedar House Sports Hotel, 10918 Brockway Road in Truckee.

Employers, potential clients and prospective employees see your online profile and personal brand. Be prepared by building a professional online profile. Sponsored by the North Lake Tahoe and Truckee Donner Chambers of Commerce in partnership with the Sierra Human Resources Association, participants will learn customer relationship management and search tools, as well as participate in a live Twitter demonstration.

Register by May 20 and pay online at www.sierrahra.org. The cost to participate is $39 for SHRA and SHRM members, $49 for Chamber members, $59 for non-members. Beverages and snacks will be provided at 8:30 a.m.

Workshop speaker Kathy Chan, SPHR is the humarn resourcees vice president for JMA Ventures, LLC and co-president of the Sierra HR Association. She has recruited, vetted and hired hundreds of candidates from entry to executive level. Kirstin Guinn is an expert in online communications who manages social media platforms and improves marketing productivity and performance in the travel and tourism, restaurant and higher education industries.

For more information call Charlotte Hawley of One Stop Career and Business Center at 530-550-8764, Membership Manager Ginger Karl of the North Lake Tahoe Chamber/CVB/Resort Association at 530-581-8764, or Truckee Donner Chamber Membership Manager Pat Barrett at 530-587-8808.

Ski Butlers raises $1,600 for Protect Our Winters

Ski Butlers “Round-Up” program raised $1,600 for Protect Our Winters (POW) for the 2013/14 season. POW is nonprofit group leading the fight against climate change and was founded on the massive collective power of the winter sports community.

“This is a natural fit for Ski Butlers and personal passion of mine to be working with POW,” said Bryn Carey, president and founder of Ski Butlers.

Core Value #7 is to Make a Difference in the Community. The round-up program raises money for local nonprofits in the winter sports industry. Customers can “round-up” their bill to the nearest dollar or donate a flat amount of $5, $10, or $20.

To learn more about POW and become a member visit http://protectourwinters.org.


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Tahoe Daily Tribune Updated Apr 25, 2014 10:28AM Published Apr 22, 2014 01:52PM Copyright 2014 Tahoe Daily Tribune. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.