SOUTH LAKE TAHOE, Calif. – Local business leaders gathered at the Lake Tahoe South Shore Chamber of Commerce rebranding kick-off event at a Business After Hours Mixer Thursday night at Brook’s Bar at Edgewood Tahoe.

The Chamber’s new branding campaign was unveiled and it features local business owners promoting the benefits of being a member of the chamber.

In addition to a new logo, the campaign includes print ads and online videos that will be featured in local media outlets throughout the coming months.