Home grown: Bass Camp IV returns to Tahoe’s South Shore
Special to Lake Tahoe Action
EVENT LINE UP
Figure b2b Protohype
Justin Jay & Friends
Nero DJ Set
For a complete list of performers, visit http://www.basscampfest.com.
“Home is here in Tahoe” — that’s what you’ll hear Bass Camp Festival president Paul Reder say when he talks fondly about his passion project. The upcoming Bass Camp Festival will hit concert goers Saturday and Sunday, Aug. 6-7, at Hard Rock Hotel and Casino’s Outdoor Arena.
“We love the culture, and we love the area,” Reder explains as he discusses bringing the electronic dance music festival to Lake Tahoe for its fourth year.
It’s evident that he and his production firm PR Entertainment, AKA PRE, not only care about putting on a premier festival, but also about the Lake Tahoe community and a passionate global audience spanning nearly three decades.
“We’ve got a West Coast demographic,” branching from Northern California to Northern Nevada, Reder says. “We’ve got tickets coming from the UK, France…[even] the Caribbean.”
WHERE IT ALL BEGAN
Reder and PRE hit the entertainment scene 27 years ago, and since the mid-1990s they have been bringing big names from the electronic dance music scene — or as the kids call it, EDM — to Lake Tahoe. After Caesar’s became MontBleu in 2006, Reder and PRE built and managed Opal Ultra Lounge and Blu Nightclub. Reder knew the EDM culture of music, peace and fun appealed to the Northern California and Northern Nevada scene, and he acted fast on this fact.
“We were bringing in Paul Oakenfold and Kaskade” to Tahoe, Reder says. The crowds grew, the party goers turned into fans, and Reder knew he could turn his nightclub production into an exciting festival that was meant to be enjoyed longer than just a few hours inside.
BIRTH OF BASS CAMP
Building off this growth, Reder and PRE created the Bass Camp Festival. The first event kicked off four years ago at MontBleu Casino and Resort, and the Bass Camp crew relied heavily on social media to get the word out.
“It started out as a single all-day event,” Reder remembers.
“This was when Instagram and [other social media platforms] were taking off.”
Bass Camp’s popularity has been rapidly growing since its inception, he adds, and this is because of the fans’ love for the event, the culture and the atmosphere.
Though the festival has moved locations a few times, it has now found its home at South Shore’s Hard Rock Casino and Resort for the second year.
This weekend, Aug. 6-7, Bass Camp will boast a larger-than-life stage with special effects such as LED lights, intelligent lighting, CO2 cannons, and fire effects.
According to Reder, effects will be on par with Burning Man and he’s bringing in a grass field.
Bass Camp IV will “offer Tahoe [an] EDM outdoors [experience] under the sky,” Reder says — which not only is fun, but also “very appealing to people.”
The two-day event will feature three stages as well, an addition that will appeal to a larger audience.
There are “different genres [of EDM] that appeal to different people,” Reder says, going on to explain that Bass Camp IV will have a little bit of something for everybody — from the bubbly-pop EDM music to the down tempo beats.
If you’re going to dance the night away, you’ll find your scene within the three stage areas, but if you are looking for a more serene scene, Reder’s got you covered.
The grass field — “We’re calling it the Chill Field,” according to Reder — was a request from Bass Camp fanatics who remember the real grass lawn they were able to relax on from early festival years.
With the Chill Field, three stages, elaborate special effects, a vendor garden and an interactive art wall, Bass Camp IV will have something to offer for all its bubbly, happy-go-lucky fans.
The “EDM culture is about peace, love, unity and respect,” Reder highlights.
It’s Reder’s love for EDM, the culture and the fans of Bass Camp that resulted in the biggest year yet for the festival. Reder says Bass Camp IV anticipates to draw around 14,000 festival goers over the two days.
With Bass Camp’s rapid growth rate, Reder looks to the future with excitement and optimism. Bass Camps of the future will remain in Lake Tahoe, with the hope of growing to a three-day festival. Reder wants to incorporate the mountains and ski environment for the future, as well.
Tickets are on sale now on http://www.basscampfest.com. General admission passes to the two-day festival are just $129 in advance, or $159 day of (if available). VIP tickets will be sold at $199 in advance and include tickets for both days and access to a private bar and outdoor lounge with tented private restrooms.
The event is all-ages. Doors and music from 4-11 p.m. daily.
For a complete list of performers and event information, visit http://www.basscampfest.com. Follow Bass Camp Festival on SnapChat, Instragram and Twitter — @basscampfest — and find them on Facebook: http://www.facebook.com/basscampfest.
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