Letter: Designated drivers saluted | TahoeDailyTribune.com
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Letter: Designated drivers saluted

To the editor:

St. Patrick’s Day provides everyone with an opportunity to celebrate the rich Irish heritage. As many of us here in South Lake Tahoe toast St. Patrick on March 17, Nor-Cal Beverage Co. would like to take a moment to salute the millions who make designated drivers part of their party plans.

According to a recent survey by the Data Development Corporation, 92 percent of the public endorses the designated driver concept as a good or excellent way to curb drunk driving. In fact, more than 112 million American adults have been a designated driver or have been driven home by one.



Those are phenomenal numbers. And through efforts like these, we have made great strides in addressing the issue of drunk driving. According to the U.S. Department of Transportation, the number of drunk driving deaths has declined 41 percent since 1982 – the lowest level since government began tracking them.

But that does not mean we should rest on our laurels. There is still work to be done to bring drunk driving numbers down even further. To that end, Nor-Cal Beverage Co., a local Anheuser-Busch distributor, works year-round with bar and restaurant owners, community groups, law enforcement officials, government agencies and many other community leaders to promote responsible drinking and designated drivers. This St. Patrick’s Day, Nor-Cal Beverage Co. is working to fight drunk driving and encourage customers to drink responsibly.




We’re winning the fight against drunk driving. So let’s remember to look out for one another and designate a driver before we begin celebrating the wearing of the green.

Jason C. Williamson

Branch manager, Nor-Cal Beverage Co.

South Lake Tahoe


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