Ski for free with Tahoe license plate purchase |

Ski for free with Tahoe license plate purchase

LAKE TAHOE – The new non-profit Tahoe Fund is partnering with nine Lake Tahoe-area ski resorts in California and Nevada to offer a free lift ticket for every purchase of a Lake Tahoe license plate.

“This is a simple and inexpensive way to show support for Lake Tahoe while enjoying the spectacular skiing Tahoe resorts have to offer this year,” said Cindy Gustafson, president of the Tahoe Fund.

Plate sales fund bike trails, lakefront parks, interpretive programs and other tangible projects that enhance the Tahoe experience for residents and visitors alike.

“For less than the price of a typical lift ticket,” said Patrick Wright, executive director of the California Tahoe Conservancy, “you can ski all day, help fund a park or a trail, and improve the look of your car.”

Newly-issued Tahoe plates are $50 in California and $61 in Nevada.

The Tahoe Fund works with the California Tahoe Conservancy and the Nevada Division of State Lands as well as public and private entities to identify and obtain funding for on-the-ground projects that support conservation, recreation and environmental education in the Lake Tahoe basin.

The Plate for Powder Program kicked off on Jan. 6 and continues throughout the remainder of the 2010-2011 season, or until tickets are sold out. Participating ski areas Squaw Valley USA, Alpine Meadows, Homewood, Heavenly, Northstar-at-Tahoe, Kirkwood, Sugar Bowl, Tahoe Donner and Tahoe Cross Country.

To purchase a Tahoe plate and receive a complimentary lift ticket, visit http://www.tahoe or

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