SnowGlobe Music festival setup begins |

SnowGlobe Music festival setup begins

Dylan Silver
Adam Jensen / Tahoe Daily TribuneSnowGlobe volunteer and Blockhead Entertainment employee Kevin Cuda helps prepare a section of stage.

SOUTH LAKE TAHOE, Calif. – As fans and artists begin to arrive for South Lake Tahoe’s inaugural SnowGlobe Music Festival, dozens of volunteers and staff members are working to prepare the festival site.

“It’s going smooth,” said Jennifer Wells, a South Lake Tahoe resident who’s helping AEG rig the main stage.

“I can’t wait until it’s done. That’s the best part of my job, checking it all out when it’s finished.”

About 40 people started the festival setup Tuesday on the soccer field near Lake Tahoe Community College.

The three stages, tents, bars, food and vendor kiosks, and even a rail jam scaffolding, will have to be erected before the event kicks off Thursday afternoon.

So far, the going has been good, in part because of the sunny weather.

“I basically lost so much sleep over the snow plan,” said production manager Sherwood Adams. “(This weather) has made it a lot easier because we can get around the perimeter of the field.”

The lack of snow has also alleviated some of the city’s concerns about how staff was going to remove snow from the field for setup without damaging the turf, said Lauren Thomaselli, special event’s coordinator for South Lake Tahoe.

To protect the faux grass, organizers are using thick plywood in between the surface and stage supports as well as laying down temporary plywood roads where trucks enter and exit the field.

Though no natural snow has fallen, there will be some snow at the event. Rob Giustina, owner of OnCourse Events, plans on bringing a load in for a ski/snowboard demo inside the festival grounds. Riders will slide a handful of jibs during three sessions each day of the event.

“The only snow at SnowGlobe will be at the rail demo,” Giustina said as he put together the scaffolding structure on the west side of the field.

The city has worked with the event promoter to provide all appropriate permits for the event. Organizers have hired numerous contractors to provide services like security that will act in addition to some from the city.

“Our main goal is to ensure the safety of the participants and a quality experience,” Thomaselli said.

Performance arts like fire dancing, flamethrowers on art cars and a fireworks show presented more complexities to the permitting process than typical outdoor events at the South Shore, but organizers and the city were able to reach agreements, Thomaselli said.

Parking and transportation issues have been a large part of the conversations between the city and SnowGlobe organizers, Thomaselli said. No parking will be available at or near the college. Residents and businesses in the area have been issued permits for access. The city and the event’s private contractor will be enforcing parking regulations around the event.

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