South Lake Tahoe City Council extends SnowGlobe festival hours
This Year’s SnowGlobe Music Festival attendees will be able to stay longer for the year-end event instead of rushing off all at once.
The festival’s promoter, Chad Donnelly, requested a change to its contract with the city of South Lake Tahoe this week to extend the festival’s ending time on New Year’s Eve to address the flow of people leaving the event.
It’s a change the city council agreed made sense when they unanimously voted to approve the contract amendment Tuesday.
A three-year contract for the festival was approved in 2014. SnowGlobe launched in 2011.
With an estimated 12,000 to 15,000 people attending on a nightly basis, City Manager Nancy Kerry said extending the time of music allowed within tents would curtail a stampede.
“The most important thing is that it is about safety,” Kerry said. “By allowing people to have something else to do in the tent, that will stagger their exit time.”
Instead of ending at 11 p.m. New Year’s Eve, SnowGlobe will end at 1 a.m. on New Year’s Day by playing amplified music inside two tents, called the Sierra and Igloo, at the community fields near Lake Tahoe Community College.
No changes have been requested for the main stage, which ceases activities at 10 p.m. on Dec. 29 and 30 and 12:30 a.m. on Jan. 1.
Additionally, the Igloo tent, the smaller of the two, has been allowed to have amplified music inside until 11:30 p.m. on Dec. 29 and 30.
Kerry added that additional changes have been requested by resident Diana Hamilton, who has been vocal about issues pertaining to SnowGlobe. The music would have to be lowered by 10 decibels when measured from outside the tent.
The festival provided an estimated $6.2-million boost to the local economy in 2014, including $1.8 million spent on lodging and $4.4 million in retail, dining and snow sport-related activities.
Councilwoman JoAnn Conner called the new rules a wise addition to the festival’s activities.
“As someone who has attended SnowGlobe every year and seen the egress out after the event, this makes sense,” Conner said. “It spreads it out so there isn’t so much traffic and greater risk of getting hurt.”
Timing isn’t the only change suggested for the concert. Two new fields may be constructed at the college in the next few years. One field could serve as the new home for the venue, freeing up the current field for the college’s soccer program.
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