Whole Foods Market opens at South Lake Tahoe
Whole Foods Market opened Wednesday morning and the company received a big, warm reception from South Lake Tahoe residents.
Customers waited in line early and were rewarded with a tote bag and mystery gift card before the store opened at 9 a.m.
“We’re hoping for a pretty big line, we’re ready for anyone and everyone,” a Whole Foods Market spokesperson told the Tribune Tuesday during a tour of the store.
Whole Foods employees were out early Wednesday morning setting up space heaters in anticipation of a line.
At 7 a.m. there was nobody waiting. But by 8, the line was around the building and starting to snake back toward the main parking lot.
The first 300 customers received a tote bag and a gift card valued anywhere from $5 to $500.
The market kept with their tradition in breaking bread with the community by giving away mini loaves of bread to the first 300 customers.
Each Whole Foods is unique in that it offers a selection of local goods and wares. The South Lake Whole Foods has over 100 items that are locally sourced including Tahoe Artisan Water, Tahoe Trail Bars, and Mindful Cupcakes the company said.
“Every store we open we design specifically for the community we’re in,” the spokesperson said.
Before the store opened there was live music and complimentary samples from local vendors.
The store has a staff of 100 full-time and part-time employees, 85% of which are from South Lake Tahoe the company said.
To find out more, visit http://www.wholefoodsmarket.com/stores/southlaketahoe.