Worldwide show to feature South Lake Tahoe
November 26, 2009
South Lake Tahoe will receive international media exposure on more than 150 radio stations, Sirius/XM and Armed Forces Radio during “Peter Greenberg’s Worldwide Travel Radio Show,” Saturday of Thanksgiving weekend.
Greenberg, the travel editor for CBS News and a nationally recognized travel expert, recently taped his weekly radio program at Edgewood Tahoe. The self proclaimed “Travel Detective” circles the globe in search of the extraordinary, out-of-the-way and unique, broadcasting weekly from a different remote location.
A three-hour listener-interactive show offers insider tips and travel secrets from around the world.
The program includes five South Shore representatives providing a local perspective revealing what sets Lake Tahoe apart as a unique destination: Terri Marceron, supervisor of the U.S. Forest Service; Todd Offenbacher, Resort Sports Network, host and founder of the Tahoe Adventure Film Festival; Dave Borges, local historian; Curtis Fong, “The Guy from Tahoe” and creator of America’s Most Beautiful Bike Ride; and Allen Biagi, Governing Board chair of Tahoe Regional Planning Agency.
“Having Peter broadcast from South Lake Tahoe on his nationally-syndicated radio show demonstrates the destination’s appeal,” said Carol Chaplin, executive director, Lake Tahoe Visitors Authority. “The exposure from his broadcast and website, as well as future possibilities with the CBS Early Show help demonstrate what makes Lake Tahoe such a special place.”
Greenberg appears on The CBS Early Show and across many of the network’s broadcast platforms. In addition to his nationally-syndicated weekly radio show and frequent television appearances, he maintains website, boasting 70,000 unique visitors per month, and two e-mail blasts: a daily with 1,700 subscribers and a weekly with 17,000 subscribers. Heavenly Mountain Resort and the Lake Tahoe Visitors Authority sponsored the Lake Tahoe broadcast.
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To find the nearest station, stream the Lake Tahoe segment live online, or for more information , visit http://www.PeterGreenberg.com.